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If you are considering becoming international answer the following questions to assure yourself it is the right move:

Are you already exporting to any countries and should they be your first target destinations?
Yes/No
 
Which of the following seems to be the right way forward and why?
New startup Strategic alliance Acq'ion Merger
Why?
 
What changes will be necessitated in the domestic business and why?
Strategy?

Why?  

Culture?

Why?  

Complexity?

Why?  

Management?

Why?  

Leadership?

Why?  

Accountancy?

Why?  

Financing?

Why?  

What aspect of the target country's (or countries') culture is most potentially dangerous to this project?
 
What are you doing about it?
What are the key features of the target business from among the following?

• history

• leaders

• technology

• stories

• anecdotes

• marketing

• myths

• legends

 
Is any specific action required to deal with any potential problems this feature raises?
Yes/No
If yes, what action?
 
Have you identified staff with the following qualities which are vital in executives working in foreign subsidiaries?
• tolerance of ambiguity

• interest in other cultures

• capacity for non-aggressive feedback

• open attitude

• good at communication

• skilled at constructive criticism

• know how to express feelings

• capacity for fostering trust

If you have insufficient people of this type of temperament, what search programmes are being put into place to seek them out?

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